Posts in Business Advice
How To Connect With Influencers to Promote Your Product

I love chatting with other product shop owners about marketing strategies and how to grow an online shop. In the beginning of my business, I was able to tap into some strong marketing strategies that helped grow my Instagram audience and online presence. Which in turn, grew the success of my shop. 

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Four Ways to Prepare For a Productive Week On Sunday

I am a big fan of efficiency. I think through every decision when it comes to finding the most efficient route or way of doing something. Sometimes when we are driving somewhere and my husband takes a different route than expected, I get frustrated. I have already thought through the different scenarios and have found the most efficient way of driving, so it doesn’t make sense to go a different way! The good thing about marriage is that it makes you a better person and helps you let go of your controlling ways, amiright?!

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2018 Goals

I love setting goals. I am a task-oriented person, so my sense of accomplishment often comes from checking things off a to-do list and being productive. This is great for being motivated, but it’s not so great when you have a newborn and all you wanna do is get things done when what you really should be doing is snuggling that babe. I’ve learned a lot in the last couple of months about letting go of being productive for the sake of feeling accomplished. Sometimes the most productive thing I can do is love on my sweet little one. Hold up, that was a major bunny trail.

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How To Step Up Your Business Game in The New Year

The end of the year can be a time where we, as business owners, take time to look back on the previous year and see all the things we wish we did better. We can also look to the New Year with great hope and anticipation for what can happen next. We are eager to make big changes and quick to focus on all that we did wrong in the past year.

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Six Steps to A More Productive Work Day

We all have the same amount of time in the day. Twenty-four hours. But do you ever feel like some people accomplish way more during the day than you? I know I've felt that way. If you're running a business, you pretty much always have too much to do. Your to-do list is never-ending. And now that I have a little person to take care of, I have very limited time to work on my business.

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How To Take Time Away From Your Business During The Holidays

The other day I was taking a shower and had the thought that I should take the month of January off. In all honesty, I didn’t really take a maternity leave and I’m starting to feel the effects of that. My husband split his paternity leave in half and will be taking three weeks off in January, and I thought “maybe I should too.” But then I convinced myself that taking time off would surely lead to my business starting off too slow at the beginning of the year.

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Planning and Executing A Launch

In the past year, my business has changed a lot. The business I was running in 2016 is completely different than the business I am running in 2017. There are a lot of things that influenced these changes, but there is one thing I really started to research and implement. It transformed my income and my my business. And I bet you can already guess what it was?

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Five Mistakes You're Making With Your Email List

They told you to start an email list because that’s the new thing to do, right? So you started one. And now you’re confused why you aren’t seeing the conversions you want to see. You thought that “the list” was the most important thing for your business right now, but it just seems like a huge waste of time AND you aren’t seeing results. I hear ya, girlfriend.

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6 Mistakes Product-Based Businesses Are Making With Instagram

Let’s face it: Instagram is a money making machine that we (as business owners) can’t live without. If you are a product-based business, you should be on Instagram. You can throw any and all arguments at me and I will still convince you that you need it. It’s is the easiest and cheapest (free!) way to market to your target audience and ideal clients. However, you want to make sure you are using Instagram effectively and efficiently in order to utilize it’s benefits.

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How to Use Your Personality to Grow Your Business

I’ve got a superpower. It’s not something that many would consider a superpower, but for me, it’s been extremely helpful in the growth of my business. If you ask anyone in my family about how observant I am, they would tell you that I know where everything is at all times. The joke when I was growing up was how I could find anything. Lost your wallet? Ask Skip (my childhood nickname). Don’t know where your keys are? I bet Skip knows. To this day, whenever someone can’t find something, they still come to me first and ask me if I’ve seen it.

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My Top Ten Tips for New Business Owners

Entering into entrepreneurship as a new business owner can be incredibly scary, overwhelming, and confusing! That's why I have developed my top ten tips for new business owners. There are so many voices out there telling you what to do and what not to do, and sometimes it would be easier if we just had someone give us a formula. Unfortunately, there is no perfect formula to success in business, or anything for that matter! However, there are a handful of tips that I believe all new business owners should know!

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The Importance of Being Vulnerable

The other day I was catching up with a friend from college and at one point in the conversation he said “I’ve never known you to ever stuff or hide your emotions” to which we all chuckled and joked that two hours was a long time for me to go without processing how I feel about something.

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Writing a Mission Statement that Converts

What’s the first thing you click on whenever you first come across a website or blog? If you’re like me, it’s the “about page.” I want to learn about the person behind the screen. I want to know what they do, why they do it, and who they do it for. I want to know their story, where they’re from, what they were like in high school, and what they’re like in person. This whole digital age we live in is weird, but it’s also pretty cool because we get to “meet” people we would otherwise never come across.

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Motherhood and Entrepreneurship

If you really knew me, you would know that I love structure. I thrive on it. I don’t like when plans get changed. I like knowing what to expect. I like waking up every morning knowing how the day will pan out. This worked really well for me before I had a baby and worked at home by myself. I didn’t have a boss to tell me what to do. I didn’t have co-workers who depended on me. I wasn’t required by law to take a lunch break. And I could work whenever and wherever I wanted. Work from the couch? Yep. Work at night and take the day off? You betcha.

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Using the Five Love Languages to Love and Serve Your Clients

Have you heard of the Five Love Languages? If you haven’t, you need to do some light reading real quick (by clicking that link) and learn what they are. This information has the potential to transform all the relationships in your life. You will learn how to show love to your parents, children, spouse, and friends.

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