What I’ve Learned From My Sales Tripling

On August 21st, 2018 something wild happened. My 2018 Fall products went live and chaos ensued. Well, not really chaos. But kind of. Up until that point, my shop was successful, but on that day I was absolutely blown away by the response to my new products. Seemingly overnight, my sales tripled and I was shook. Excited, overwhelmed, sold out of products, limited on time, and tired, I was suddenly faced with a large amount of orders to ship and not enough time.

There’s this thing you hear in the entrepreneur world and it goes something like “if Oprah mentioned your business to the world today, would you be prepared?”

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Cultivating Joy During Grief and Sorrow

Today I want to talk about when joy and sorrow meet aka simple things I am doing to cultivate joy in my life daily.

If you read this blog post or this Instagram post, you’re well aware that my season of life is much different than I expected or wanted it to be. And while I wish I could just hurry up the grief, I can’t. At the same time, I have a hard time with the emotions I am experiencing and want genuine joy back in my life.

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Three Ways to Celebrate Galentine’s Day

February 13th is Galentine’s Day and if you don’t know what I am talking about, click here. Then come back here to chat about how to celebrate! If you follow my business, or really any content I put out, you know that I am a big fan of encouraging and empowering women. For me, Galentine’s Day is an official day to do this. My hope is that together, we can all support and encourage our gal pals on Galentine’s Day.

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Four Ways Failure Grew My Business

When I first started my business about 4 years ago, I remember people telling me how it takes a long time to get your business to the place you want it to be, lots of failures were headed my way, blah blah blah. I listened to them, but for some reason I didn’t let it stop me. I thought that maybe I would be immune to the normal struggles of starting a business. Or that I wouldn’t let those “failures” stop me. Whatever it might be, here I am 4 years later with a business BETTER than I could have dreamed of.

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The Worst Month of Our Life | Our journey with grief

We weren’t really trying, but it happened. But let’s back up. On November 8th, 2018 havoc and disaster struck our community. The massive and wildly destructive Camp Fire destroyed a nearby community and left it ravaged. The 10 days that followed the fire were tumultuous and draining for everyone in our community. Including us. The smoke was everywhere and toxic.

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What’s Coming for Rachel Allene in 2019

The New Year ALWAYS makes me want to change everything in my life.

I always want to rearrange my furniture, renovate my house, reorganize all the things, and fix all things in order to make them to be more efficient. One of the many things I got from my dad is my love for efficiency. Of all the things in the world that are important to me, efficiency is high on the list. Always. So after the busy holidays, I always have an itch to make things better and more efficient. In addition to efficiency, I am always focused on living life and doing business better every year. I want to be better at my sales strategy, at meal planning, at intentional relationships, at customer service. I want to create better products, serve my customers and clients better, be a better mom, etc.

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Lessons Learned in 2018 and A Recap

I find it very easy to end the year in a flurry, quickly moving on to the next year and forgetting what happened in the previous year. As someone who easily looks at the negative and forgets all the good things I accomplished, this type of post if very important for me to write.

I need to take a minute to reflect. Think. Ponder. Look back and see what worked and what didn’t.

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The Pitfalls of Social Media (+ how I am working to overcome)

It’s probably no surprise to you that social media can be extremely detrimental to our mental and emotional health. In the last 6-10 months, I’ve noticed some frightening truths about my personal relationship with social media and how it’s affecting my life, emotions, and mental health. While I’d love to be able to say that I’m not affected by it, I can’t. It’s been eye-opening to see the effects and as the year closes in, I am even more determined to get a handle on it and figure out how to use it in a healthy way. These realizations have been humbling and caused me to really take a moment to look at my actions and how I use social media.

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The New Rachel Allene Headquarters

I am so excited to finally reveal the brand new office space for my business!

In the last several months, my business grew significantly and I immediately needed more space. If you watch my Instagram stories, you probably have seen me packaging orders at all hours of the day in all different rooms in my house. The work was literally spilling into all rooms of my house. We knew we needed a solution but didn’t know what the best option was. Converting the garage was always an idea, but it seemed like so much work.

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How to Write a Newsletter

Everyone and their Mama is preaching at you to “start an email list” and “grow your email list overnight”. And that’s all great and dandy, but what do I say? ← that might be what you’re thinking. I often get asked about how to write a newsletter because I know you’re sitting over there knowing for a fact you need to start an email list. But then, what? Right?

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How to Grow your Email List Fast: use a Interact quiz to build your list and boost conversions

If you’re like me, you’ve unintentionally found yourself Google searching Buzzfeed quizzes to find out what Friends character you are (always hoping to be Rachel, duh, but always Monica). There’s something incredibly fun and exciting about taking those silly quizzes.

But, what if you could use it as a powerful tool to grow your business and email (and conversions)?

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Three (FREE) Powerful Tools to Implement When You Launch

I recently launched my Fall product line and it was the most successful launch I’ve ever had. I don’t say this to toot my horn AT ALL. I don’t want you to read that or feel threatened by it or discouraged by your launch. I say it as a reminder that whatever goal you’re chasing, it is possible. It just takes time. And effort. This successful launch was a result of failed launches, learning about my audience, and spending a lot of time creating and crafting my products.

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What’s your Mug Style?

Do you know how you take your coffee? Or what gets you moving in the morning? Do you know how you like to spend your free time? Well if you answered “yes” to those questions, then you’re fully equipped to find out what your mug style is!

We’ve created a totally FREE quiz to help you determine what type of Rachel Allene mug is the perfect style for you. The quiz will take you less than 2 minutes and then you’ll be well on your way to knowing what mug suits your personality.

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Mompreneur Tips By Age (0-12 months)

Let me say this first: I am no expert Mompreneur and in fact, I still have a lot to learn and a lot of growing to do. But, I’ve been doing it for a little over a year and I’ve definitely learned a few things. The first year is hard. I know. Or maybe you have a perfect baby and it’s easy. If that’s the case, there’s no reason for you to read this blog post. You are golden. For the rest of us, read on.

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