The Rachel Allene


a small group of product shop owners driven to see results, impact lives, and grow their business.

So, you're ready to dive in?

Hooray! I am beyond thrilled to invite into the application process for the Rachel Allene Mastermind. We are going to spend 15 weeks working intentionally on your business. By the end of our time together, you will have:

  • A clear strategy for creating your signature product offerings.

The exact process I use to build momentum before a product launch so it flies off the shelf.

  • A clear and strategic marketing plan.

Learn how to set processes and and strategies in place so when it's time to write a post or email blast, you know exactly what to do. 

  • In-depth research and discovery about your target market.

We'll discuss strategies to find the exact person you're selling to and how to write content and create products that keep them engaged and excited. 

  • Tools for calculating cost, shipping, and how to make sure you turn a profit.

I will share my process for selecting suppliers, how I price my items, and how I can confidently offer sales while still turning a profit and boosting sales. 

  • Strategies for starting and growing an email list.

After registering you will receive access to Email Marketing 101 for Product Shop Owners for FREE and during the Mastermind, I will also share my exact process for growing my email list and turning subscribers into paying customers.

  • Social Media strategy specific to your business.

I'll share how I've built a brand and the strategy behind social media driving 51% of traffic to my website and Instagram being 80% of that. 

  • 7 new online besties!

spots are already filling up and the women are INCREDIBLE. 

  • ...and so much more!

I can't wait to take you along for the ride!


Are you ready to join?

The time commitment:

We will have four virtual meet-ups over the course of the 15 weeks, in addition to four recorded educational meetings, At the first of the month, you will receive educational content to review, and then the following Tuesday I will present the content. Two weeks later we will have our group chat to answer questions and help each other. We suggest setting aside 3-4 hours per month for the Mastermind. 

the investment:

The Product Shop Academy: the course is a paid program. We have worked very hard to make it affordable for shop owners!

  • One payment $227

  • Or three payments of $67

what others have said about working with rachel...

If you want to see results in your struggling product shop, you want to work with Rachel. Rachel is a leading industry expert with several years of experience. You learn so many different strategies and tips when working with Rachel that you immediately feel energized and want to start working on your shop right away with the new strategies you just learned about. Rachel wants to help your product shop succeed. Rachel is the absolute best! - Audrey

This Mastermind has changed my business in immeasurable ways. But also in measurable ones: the launches I did during this mastermind made me 10x more money than any other launch I've done since I began my business 3 years ago, I grew my Instagram following by 150 followers, and my email list is 5 times bigger. However, it's not just about the numbers. It's about the community we all need to foster & grow our businesses. This mastermind does all that and more. Plus, Rachel is kind, thoughtful, and the best friend you have always needed to help you grow your business. - Sara

"You have been such an inspiration for me! Since our coaching call in the Spring my business has FLOURISHED and I've been able to quit my full time job to chase my dream of owning a small business with multiple platforms! It's all because of YOU! Your encouragement, your love for serving others and your AMAZING resources you've created and shared with us all!!!" - Danielle

Rachel’s Mastermind is simply amazing. She literally gives you all the tools you need to get your product shop up and running. And even more than that, she gives you the confidence and push to help you be successful. Before the Mastermind, I was half-heartedly launching products without a plan. Now I have a complete strategy to help my store grow. - Sasha

"Without the guidance of Rachel, I never would have started my product shop. Her information and expertise gave me the confidence and tools to JUST START!" -Xenia

"From my Instagram coaching call, Rachel helped me to understand that the time of day I post really does matter. Since our call, I have increased my engagement on Instagram from 1.5% to 2.5-3% - that's huge!" -Jordan

"Working with Rachel was such a joy! Our time spent working together was very intentional, and she connected and listened from the start. I knew from the moment we started talking with each other she truly cared for me and my ministry. She has such a positive way of impacting my life with her wisdom and insight into the business and personal world. Rachel is on purpose with her business and through that flows her heart and passion for helping others. Rachel is extremely knowledgable and her inviting spirit continues to draw me in to all that she has to teach. I love Rachel and her heartfelt mission and vision, and I highly recommend working with her! Plus she will make you laugh with her funny thoughts and engaging videos." - Jennifer

"After attending Rachel's Instagram Authenticity Masterclass, my entire perspective about social media has changed! My business partner and I completely changed how we approach posting and see out interaction as ways to serve our clients and potential clients, which has helped grow our brand! In addition, the strategies she taught us has helped us grow our sister brand, The 530 + Co." - Delphine


frequently asked questions:

  • How much time do I need to commit to this?

We will have two meetings per month. One is strictly educational and will be recorded and it's duration will range from 30-60 minutes. This meting takes place on the first Tuesday of the month. The next meeting takes place two weeks later and will be a group meeting where we will troubleshoot and ask questions. Beyond that, we suggest spending about 1 hour per month going over the content before or after the educational video call. And application of topics and content is up to you, but could be done in one hour a week. 

  • What will we learn about?

The topics covered are listed above, but will include (but not limited to) writing a mission and vision statement, creating a brand story, production and shipping, conversions, website copywriting, email marketing, social media, and so much more!

  • What if this is my side hustle?

This is perfect! Building a sustainable business with clear and productive goals could be the next step in making your business a full-time endeavor. You don't have to be running your business full-time to be the perfect fit for this Mastermind. Wherever you're at, let's take it to the next level. 

  • Is there a payment plan?

Yes, of course!

  • How often do we meet?

There are two meetings per month. One is strictly educational and I will go over the content specific for that month/module. The following meeting (two weeks later) will be for troubleshooting, check-ins, and Q&A. I am always available to you via email or text message. 

  • How many people are involved?

7-8 women. 

  • What if I am just starting out?

Then you are in the perfect spot! I wish I had all this content when I was starting out. Everyone involved will be in a different spot, so don't worry about not being advanced enough. This Mastermind is crafted to help you thrive and set up a business that is sustainable!

Have a different question you want answered? Just message us below and we will get back to you within 24 hours!

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