Hi there, friend:

Let's get cozy. 


You're a creative soul who longs for a place to belong. You probably love pretty things, Anthropologie, strong coffee, and honest conversations. You might be a creative entrepreneur or you might just be someone who loves a pretty product and strives to live a creative life. Wherever you land, I hope you find comfort in these pages. 

Here at Rachel Allene, we focus on real talk, gorgeous products, and profitable business strategy. If you find yourself on these pages, above all, we want you to find a place to belong.

Meet Rachel:


Rachel is an educator, encourager, shop owner, and business strategist. She creates products and services for the creative, joyful, and inspired dreamer in order to empower, encourage, and uplift. Her business serves entrepreneurs and product shop owners who are looking for ways to run a business in a heartfelt way. In addition, her product shop is for the joyful lady who loves to find inspiration and empowerment in the everyday, while simultaneously being fueled by caffeine. She is the founder of #lesshustlemoregrace and believes all businesses have different stories that need to be shared. 

Most of the time, you can find Rachel at home with her husband and son Knox, spending time with her family, on a walk, or building a business that encourages and empowers women to be real, honest, and inspired.

Rachel is the Creative Director and dreamer behind Rachel Allene and all the products and services offered here. At the core, she believes that living an empowered, honest, and grace-filled life is a story worth sharing