If you’ve started an online product shop or you want to, you have probably realized that there isn’t a lot of education or material out there to help you. And guess what? There are a lot of things you need to do right in order to get sales, build a brand and grow an audience. It takes a lot of work and if you want to do it right (which I’m sure you do, ‘cause you’re reading this!), then you might need a little direction.Read More
Something I get asked about a lot is how I get up so early. The first disclaimer is that I am a morning person. So, waking up early comes somewhat easier to me. If you aren’t a morning person naturally, you might not be able to get up as early as I do. There is nothing wrong with that. This is what works for me and my current life season!Read More
Can I let you in on a little secret? I used to be really weary towards business education and investing in it. I mean, I am smart and intuitive and can’t I just watch what everyone else is doing and use those strategies in my business? Maybe.Read More
For the last 5 months, I have been leading a group of 8 female product shop owners in my Mastermind. To say that this group was the highlight of my year so far would be an understatement.
It’s been an incredible joy to watch these women succeed and grow their product shops over time and I can’t wait to see what big things they do next.Read More
Let’s talk about Target. I mean, it’s like one of my favorite places to go. Feeling down? Go to Target. Bored on a Sunday afternoon? Go to Target. Need to finish getting your 10k steps? Go to Target?
Over the last decade, Target completely changed their marketing a created a tribe of followers. They invented The Target Run. And it’s something that people look forward to. It’s something that brings people together.Read More
So, I’m gonna let you in on a little secret. I am constantly strategizing and thinking of ways to connect with my audience (you). Showing up on Instagram daily and posting a blog post twice a week isn’t enough for me. It could be my people pleasing personality, but I have a strong desire to meet my people where they’re at and make them feel important to ME.Read More
Would you believe me if I told you that the most profitable products and services I have created are all a result of surveying my audience? Believe it or not, it’s true!
I had no idea what my audience was wanting, but surveying allowed me to not only create the perfect product, but also increase my revenue but also learn more about my audience.Read More
Did you know that “Email Marketing drives more conversions than any other marketing channel, including search and social” and “Email is 40 times more effective at acquiring new customers than Facebook and Twitter”?*
If those statistics don’t convince you and encourage you to start (and master) your email marketing strategy, then I don’t know what will.Read More
I feel like I was just sitting at my computer writing the announcement blog post about when Knox was born. I know, I know, we all say it: TIME FLIES. But, when you are watching your child grow up in front of your eyes every single day, it takes on a whole new level of nostalgia. I mean, every day he changes and gets bigger and more independent.Read More
Okay y’all. I am finally sitting down to tell you alllll about what it was like traveling with a 10-month-old to Italy. The nitty gritty. The good, the bad, and the ugly.Read More
What’s A Mastermind? The benefits of joining one and where to get started+ a free template for emailing your dreamies to join yours!
If you’ve been around the creative industry for some time, you’ve probably come in contact with the movement: #communityovercompetition. It’s fabulous.Read More
We are back safe and sound from our trip to Italy and oh boy, it was amazing. I completely fell in love with the country and I’m already dreaming of when we can go back! Just a note: this post is going to be LONG. Instead of splitting this up into multiple posts, I am just going to lay it all out here.Read More
I just turned 27 yesterday. Wow, that sounds so old to me. I still feel like a 20 year-old. Still so much to figure out, still so much maturing to do. But here I am, in my late 20’s. I have two older sisters, so watching them grow up, the ages they were always sounded so old. But, then I would hit that “old” age number and would realize that it wasn’t so old after all. So, 27 always seemed so grown up and established and I should definitely have my problems sorted out by that age, but not so, friend.Read More
Alright, friends. I want to talk to you about something I think about a lot. I also work hard to practice this every day, all day long. But first, let me backup a little bit.
I believe the things that we talk about (or preach about) the most, are the things we actually need to hear. As someone who has a very small online platform, I am always thinking about what topic I want to share about. Or what message needs to be said.Read More
Oh, the conundrum that feels never ending: finding clients. Or customers. As business owners, we often don’t see the barriers between us and our potential clients. We are so immersed in our own businesses that we don’t always realize that not everyone else understands our business as much as we do. I know, shocker!Read More
If you’ve been around here for a little while, you’re aware that in the last year or so, I’ve worked really hard to read more and watch less. Overall, I have loved it. For the first year of doing this, I didn’t read business books. For me, reading was a time for me to relax and escape and I didn’t want to keep filling my head with business stuff. I need to shut off. Escape. And it’s been so good for me.Read More
Are you looking for new ways to boost your income and grow your email list? Well, my friend, you’re in the right place.
In the last 12 months, I have been testing and using a method that has helped me triple my income and double my email list. Want to know the secret?Read More
As we grow up, all we want is to belong. We want to conform, be liked, and mesh with the crowd. For some reason, we believe that if we look and act like everyone else, we will be important and loved. I fell victim to this mindset for too long. But, as I’ve matured a bit and grown older, I’ve learned that being different and unique is a much more exciting adventure.Read More